Modern fly rods are an amazing amusement that arose from the integration of technology with human concepts and biomechanics. Most modern fly rods are the result of a global manufacturing effort. Many companies like to boast that their product is made in the USA; however this is not necessarily the truth as most modern fly rods utilize Portuguese cork that is processed in a factory outside of Europe, components made of USA sourced materials milled in factories across the world, and Japanese carbon fiber rolled into blanks in factories across the world. Ethos strives to be at the intersection of the supply chain when it comes to ethical practices to produce a quality product. Our rods are proudly made on Earth with innovation and global ethics in mind.